An online marketing company will be able to draw your attention to many social networking platforms, but SoundCloud is among the most unique. While it incorporates networking elements, it's also worth noting that its focus on audio, music, and podcasts included, makes it stand out from the rest. Are you curious about using SoundCloud to boost awareness for your brand? Here are some do's & don'ts that will help you.
DO understand the importance of sharing. Just because you post high-quality content on SoundCloud doesn't mean that your work is cover. According to names such as www.fishbat.com, it's equally important to share your work on the various other social platforms you're active on. Not only will this create awareness, but it will increase the likelihood of your SoundCloud account seeing engagement. Social sharing is one of the many endeavors that an online marketing company can stress.
DON'T overlook the importance of visuals. SoundCloud is an audio-focused platform, but this doesn't mean that you have to limit yourself to this. With every piece of content that you upload, you can include a picture. This is especially helpful if, for example, you're a musician that wants to draw attention to your albums. By including album art, you bring a visual element into the fold, which only makes your content more engaging and shareable.
DO know that SEO can play a role on SoundCloud. How can search engine optimization be done on an audio-focused site, you may wonder? Keep in mind that when a new piece of content is ready to be uploaded, tags and a description can be included. These will allow relevant keywords to be used, provided they make sense in context with the description in question. If you'd like to use SoundCloud, ensure that SEO is part of your strategy.
DON'T forget about the Pro option. Did you know that SoundCloud has its own premium account option? This is known as SoundCloud Pro, which boasts several features for the monthly or yearly fee you must cover. These features include, but aren't limited to, advanced analytics and the ability to edit audio without losing likes, comments, or what have you. If you're planning on using this site extensively, the Pro option may be worth looking into.
DO understand the importance of sharing. Just because you post high-quality content on SoundCloud doesn't mean that your work is cover. According to names such as www.fishbat.com, it's equally important to share your work on the various other social platforms you're active on. Not only will this create awareness, but it will increase the likelihood of your SoundCloud account seeing engagement. Social sharing is one of the many endeavors that an online marketing company can stress.
DON'T overlook the importance of visuals. SoundCloud is an audio-focused platform, but this doesn't mean that you have to limit yourself to this. With every piece of content that you upload, you can include a picture. This is especially helpful if, for example, you're a musician that wants to draw attention to your albums. By including album art, you bring a visual element into the fold, which only makes your content more engaging and shareable.
DO know that SEO can play a role on SoundCloud. How can search engine optimization be done on an audio-focused site, you may wonder? Keep in mind that when a new piece of content is ready to be uploaded, tags and a description can be included. These will allow relevant keywords to be used, provided they make sense in context with the description in question. If you'd like to use SoundCloud, ensure that SEO is part of your strategy.
DON'T forget about the Pro option. Did you know that SoundCloud has its own premium account option? This is known as SoundCloud Pro, which boasts several features for the monthly or yearly fee you must cover. These features include, but aren't limited to, advanced analytics and the ability to edit audio without losing likes, comments, or what have you. If you're planning on using this site extensively, the Pro option may be worth looking into.
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